Network marketing is not easy, that’s for sure! Once you’ve talked to your warm market, what’s next? How do you find new business leads? Check out these ideas!
I get it! You are passionate about the products you sell. I am too. But’s it’s not easy to convey that passion into new sales. That’s why I always recommend the 10 Day Attraction Marketing Boot Camp that will help my new recruits learn the basics of attraction marketing.
Here’s a quick recap of the reverse invite method, that you probably learned about at some point:
This sound familiar..?
You’re constantly inviting people to take a look at your business—but all too often you’re hearing a resounding, “No!”
…or worse yet, “Let me think about it.”
Kinda discouraging, right?
Maybe you’ve started thinking to yourself…
- “Sheesh, I just want to stop CHASING people!”
- “How do I get people to ASK ME about my business?”
- “How can I finally transform all the actions I’m taking into actual, concrete results (like new customers and distributors)?”
Hey, we’ve all been there!
Sometimes prospecting can make you feel like you’re spinning your wheels, getting nowhere fast.
But here’s the truth…
The problem with a lot of “traditional” network marketing methods is this:
Most of what’s being taught simply doesn’t work!
In fact, if you’re following the advice of an old, out-of-touch upline, you might very well be…
Repelling people rather than attracting them to your business!
Luckily, we’ve got a solution.
It’s called the “Reverse Invite Method.”
Every day, somewhere between 15 and 20 people reach out to us to ask exactly what it is that we’re doing.
They are, quite literally, inviting themselves to take a look at our business.
Our method starts with creating curiosity.
It relies on making yourself so unique people want to reach out to YOU and invite themselves to take a look at whatever it is you’re doing.
So you don’t have to worry about finding and inviting people, because you’ll have a constant, never-ending stream of people reaching out to you.
Now, you’re probably wondering how this works, what platform you use, and if it’s free or paid.
Let’s get into it. What are some new and ingenious ways to attract new business leads to your network marketing business?
You know to start with your warm market. Because you never know, some friends and family may be interested in your products. But, what next? How can find new business leads for your network marketing business when you run out of friends and family?
How to Find New Business Leads for Your Network Marketing Biz
I’ve never been happier since I’ve been on this network marketing journey. But finding new business leads, it ain’t easy! Here are some tips that I’ve learned along the way:
1. Solve a Problem
OK – this is vital for any business. No one cares about your products or services. What problem do you solve? What are the pains that your target market faces? For us network marketers, we have issues with:
- Running out of leads
- No friends left
- Finding business partners
- Feeling like you need to be everywhere at once
- Getting tired of being around people all the time
- Not knowing what to say
- Never enough time
- Running out of money
- Being pulled in multiple directions
- Judgment from others
- Unsupportive friends and family
- Searching for qualified people
- Not knowing how to create duplication
- Being avoided
- Not knowing how to close the sale
- Unmotivated downline
- Cold prospecting strangers
Honestly, my first attempt at network marketing was pre-internet and pre-social media. It was ugly. I honestly went to the mall and restaurants and passed out my business card to every woman I came in contact with. My upline loved me, but wow did I hate it!
Now we have the internet and social media at our fingertips and it is so much easier to find new business leads! Figure out the problem you solve and whom you solve it for – that is your target market. Once you figure that out, market specifically and only to those people, you’ll find success beyond your wildest dreams.
You probably set up a LinkedIn profile when you got started in Corporate America. Have you checked it lately? LinkedIn is a gold mine for new business leads!
Gloria MacDonald is the queen of LinkedIn and has all the tips and tricks for success on LinkedIn. To find new business leads on LinkedIn, check out the LinkedIn Recruiting Scripts Grab Bag.
LinkedIn is where you can use:
- A simple 3-step process for building a HUGE bank of LinkedIn connections… and turning them into NEW team members.
- How to trigger INSTANT curiosity in your prospects… get them to welcome your messages with open arms… and check out your business with enthusiasm. This method works ONLY with LinkedIn.
- 6 ways LinkedIn can help you connect with your IDEAL prospects, and get right down to business while skipping the small talk.
- A little-known strategy for gaining MASSIVE INFLUENCE… by getting LinkedIn to AUTOMATICALLY create a powerful rapport bridge with your prospects.
LinkedIn is a great place to find new business leads! Check it out ASAP!
3. Get Referrals from Current Customers
You have customers. They should be your number 1 place to look for recruits. Have you tried the 3-way messaging tactic? This is an easy and non-committal way to get your prospect to talk to your upline. Here’s a little more info:
Networkers Today Are Doing Social Media All Wrong & Destroying Their Reputation In The Process
You see, for years, we’ve been told to start with our warm market.
And after talking to every single person we’ve ever met since kindergarten, we were taught cold prospecting techniques.
To camp out at the mall.
Strike up conversations with strangers in line at the grocery store.
Prospect the waiter.
And basically, use every encounter with a human being as an opportunity to talk about our business. Right?
So is it any wonder most people roll their eyes at the first sign of a “business opportunity”?
Well, the same thing is now happening online. Many network marketers have jumped on the bandwagon of using social media to prospect and recruit.
And since you can connect and reach out to anyone with a click of a mouse, social media has become the new playground for bright-eyed and bushy-tailed network marketers who don’t know what they are doing…
And they’re RUINING IT for the rest of us.
4. The Fortune is in the Follow Up
“Some of the biggest challenges in relationships come from the fact that most people enter a relationship in order to get something: they’re trying to find someone who’s going to make them feel good. In reality, the only way a relationship will last is if you see your relationship as a place that you go to give, and not a place that you go to take.”
– Anthony Robbins, American Advisor to Leaders
You have followers – on Facebook, Youtube, or Instagram. If your page looks like a commercial for your company, please reconsider. The point of your page should be to provide value and create long-term relationships. Refer back to my number 1 point, provide value by showing your followers how to solve their problem.
You don’t need to sell your business to anybody. You can start making money as soon as you get your first subscriber if you do the following:
- Provide value to your newsletter subscribers
- Position yourself as a leader and expert in MLM or home business to your subscribers.
- Offer a solution (your solution) to your subscribers, while continuing to provide value regardless of whether a subscriber buys or joins you.
The key here is you want to keep people around long enough so that they eventually will buy or join you, (hence “the fortune is in the follow up”).
5. Blog, Blog, Blog
If you want to use the power of Google where millions of people can find you, start a blog. It’s fairly easy, or if it isn’t easy for you – hire someone to do it for you.
With a website of your own, you don’t have to rely on the algorithms of Facebook or Instagram. It is worthwhile to take a course on SEO – search engine optimization.
With a website, you can create an email marketing machine. This is a great way to keep in touch with your loyal fans. There is a lot more to say about starting a website and create an email marketing strategy. Take a look at some trainings to get started. Now, once that is in place, you’ll need a lead magnet to attract people to your website and email list.
Here is a great place for anyone interested in internet marketing to find new business leads:
“How To Flood Your Website With The Most Targeted Traffic And Quickly Build A Big List Of Ready-To-Buy Leads”
Full blow-by-blow case study inside:
Discover how we turned a $10 ad into $141,246.30 in 171 Days… and then scaled our sales to over $1,513 PER DAY!